A quick list of ways to monetize websites

Looking for a way to monetize your website? Maybe one of these will work:

  • CPM ads ("cost per thousand views"; banner ads online and regular ads in print, TV and radio)
  • CPC ads ("cost per click"; think Google ads)
  • CPT or CPA ads ("cost per transaction"; advertiser pays only if the visitor brought from the media site becomes a customer. Think affiliate revenues, like Amazon Associates
  • Lead generation (advertiser pays for qualified names of potential customers)
  • Subscription revenues / rental of subscriber lists
  • Sale of user data (selling data about users--aggregate/statistical or individual--to third parties)
  • Licensing of brand (people pay to use a media brand as implied endorsement)
  • "Souvenirs"/"Merchandise"
  • Licensing of content (syndication)
  • Upgraded service/content (ed: aka "freemium")
  • Alternate output (pdf; print/print-on-demand; customized Shared Book style; etc.)
  • Custom services/feeds
  • Live events
  • Co-branded spinoff
  • Cost Per Install (popular with top Facebook apps who can help others get installs)
  • E-commerce (selling stuff directly on your website)
  • Sponsorships (ads of some sort that are sold based on time, not on the number of impressions)
  • Listings (paying a time based amount to list something like a job or real estate on your website)  / Paid Inclusion (a form of CPC advertising where an advertiser pays to be included in a search result)
  • API Fees (charging third parties to access your API)

Forwarded to me by my brother - Unfortunately I don't know the original source -